MARKETING AN LNTRODUCTION 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

☆☆☆☆☆
简体网页||繁体网页

Philip Kotler 作者

Prentice Hall; 5 edition

Gary Armstrong 译者

1999-7-29 出版日期

736 页数

$105.05 价格

丛书系列

9780130127716 图书编码

MARKETING AN LNTRODUCTION 在线电子书图书标签:

喜欢 MARKETING AN LNTRODUCTION 在线电子书的读者还喜欢

下载链接在页面底部

点击这里下载

想要找书就要到图书目录大全

book.wenda123.org

立刻按 ctrl+D收藏本页

你会得到大惊喜!!

发表于2024-12-24

facebook linkedin mastodon messenger pinterest reddit telegram twitter viber vkontakte whatsapp 复制链接

MARKETING AN LNTRODUCTION 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

MARKETING AN LNTRODUCTION 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

MARKETING AN LNTRODUCTION 在线电子书用户评价

评分☆☆☆☆☆

MARKETING AN LNTRODUCTION 在线电子书著者简介

MARKETING AN LNTRODUCTION 在线电子书图书目录

MARKETING AN LNTRODUCTION 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

MARKETING AN LNTRODUCTION 在线电子书图书描述

Product Description

This Kotler classic helps readers master the basic principles and practices of modern marketing in an enjoyable and practical way. Coverage balances upon three essential pillars—(1) theory and concepts; (2) practices and applications; and (3) instructional support—cultivating an efficient, effective reading and learning environment. Topics include marketing in a changing world; strategic planning and the marketing process; the global marketing environment; marketing research and information systems; consumer and business buyer behavior; market segmentation, targeting, and positioning for competitive advantage; product and service strategies; new-product development and life-cycle strategies; pricing considerations and strategies; distribution channels and logistics management; retailing and wholesaling; advertising and public relations; personal selling and sales promotion; direct and online marketing; the global marketplace; and marketing and society. For practicing Marketing Managers/Marketing Representatives or anyone involved in the marketing, advertising, or selling of goods and services.

MARKETING AN LNTRODUCTION 在线电子书下载 mobi epub pdf txt 在线电子书下载

想要找书就要到图书目录大全

book.wenda123.org

立刻按 ctrl+D收藏本页

你会得到大惊喜!!