Essentials of Strategic Management 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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John Gamble 作者

McGraw-Hill/Irwin

译者

2008-04-04 出版日期

512 页数

$ 155.94 价格

Paperback

丛书系列

9780073530307 图书编码

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Essentials of Strategic Management 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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"Essentials of Strategic Management" responds head-on to the growing requests by business faculty for a concise, theory-driven strategic management concepts and cases text. This first edition text was written with four objectives in mind: 1) Although relatively brief in length, the text would provide students with an up-to-date and thorough understanding of essential strategic management concepts and analytic tools; 2) The text would simplify the task of demonstrating student learning through course embedded assessment; 3) Like our works preceding this text, it would include especially well-written cases involving headline strategic issues; and lastly, 4) The text could serve as the theoretical foundation of a teaching approach incorporating a business strategy simulation.

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