Get Out the Vote, Second Edition

Get Out the Vote, Second Edition pdf epub mobi txt 电子书 下载 2025

出版者:Brookings Institution Press
作者:Donald P. Green
出品人:
页数:225
译者:
出版时间:2008-02-01
价格:USD 18.95
装帧:Paperback
isbn号码:9780815732679
丛书系列:
图书标签:
  • 政治学 
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The first edition of "Get Out the Vote!" broke ground by introducing a new scientific approach to the challenge of voter mobilization and profoundly influenced how campaigns operate. In this expanded and updated edition, the authors incorporate data from more than one hundred new studies, which shed new light on the cost-effectiveness and efficiency of various campaign tactics, including door-to-door canvassing, e-mail, direct mail, and telephone calls. Two new chapters focus on the effectiveness of mass media campaigns and events, such as candidate forums and Election Day festivals. Available in time for the core of the 2008 presidential campaign, this practical guide on voter mobilization is sure to be an important resource for consultants, candidates, and grassroots organizations.

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