Yes We Did! An inside look at how social media built the Obama brand (Voices That Matter) 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


Yes We Did! An inside look at how social media built the Obama brand (Voices That Matter)

简体网页||繁体网页
Rahaf Harfoush 作者
New Riders Press
译者
2009-05-30 出版日期
216 页数
USD 24.99 价格
Paperback
丛书系列
9780321631534 图书编码

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Yes We Did! An inside look at how social media built the Obama brand (Voices That Matter) 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Yes We Did! An inside look at how social media built the Obama brand (Voices That Matter) 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Yes We Did! An inside look at how social media built the Obama brand (Voices That Matter) 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



Yes We Did! An inside look at how social media built the Obama brand (Voices That Matter) 在线电子书 用户评价

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How the social media help Obama to finally make it

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How the social media help Obama to finally make it

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How the social media help Obama to finally make it

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How the social media help Obama to finally make it

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How the social media help Obama to finally make it

Yes We Did! An inside look at how social media built the Obama brand (Voices That Matter) 在线电子书 著者简介


Yes We Did! An inside look at how social media built the Obama brand (Voices That Matter) 在线电子书 图书目录


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Yes We Did! An inside look at how social media built the Obama brand (Voices That Matter) 在线电子书 图书描述

FOREWORD by Don Tapscott, author of Wikinomics and Grown Up Digital The Obama campaign's mastery of social media for everything from fundraising to volunteer coordination has been widely reported. Until now, there hasn't been an in-depth analysis of how they did it. In Yes We Did, new media strategist and campaign headquarters volunteer Rahaf Harfoush gives us a behind the-scenes look at the campaign's use of technology, from its earliest days through election night. She reveals strategic insights organizations can apply to their own brands. Discover how unwavering strategic vision and collaborative technologies--email, blogs, social networks, Twitter, and SMS messaging--empowered a formidable online community to help elect the world's first "digital" President.

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