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Economics of Strategy 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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David Besanko 作者

John Wiley & Sons

译者

2009-9-2 出版日期

624 页数

GBP 101.00 价格

Hardcover

丛书系列

9780470373606 图书编码

Economics of Strategy 在线电子书图书标签: 经济学战略 MBA UNNC TextBook LSE Academic

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Economics of Strategy 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Economics of Strategy 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Economics of Strategy 在线电子书图书描述

In today's global recession, strong management of firms and organizations are of the utmost importance. Best-selling "Economics of Strategy" focuses on the key economic concepts students must master in order to develop a sound business strategy. Bringing economic theory and strategic analysis to life in an engaging and uniquely modern way, Besanko et al. have collaborated for over 15 years to build an introductory business course that combines basic concepts from economic theory of the firm and industrial organization with ideas from modern strategy literature. The newly revised 5th edition offers more real-world applications to make materials studied in undergraduate Managerial Economics, Business Strategy, and Industrial Organization courses "relevant." Armed with general principles, today's students--tomorrow's future managers--will be prepared to adjust their firms' business strategies to the demands of the ever-changing environment.

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