Epica Book 22: Europe's Best Advertising features more than 950 commercials, print ads, innovative media ideas, publications, internet sites, direct marketing operations, packaging design projects and integrated campaigns honoured in the 2008/09 Epica awards, Europe's premier creative awards show.
All the gold, silver and bronze winners are in the Epica Book, together with a good selection of other high-scoring entries.
Epica Book 22 is introduced by Amir Kassaei, Executive Creative Director of DDB Germany. It includes articles by Lewis Blackwell and Mark Tungate, author of Media Monoliths and Adland (Kolan Page), who also contributed the creative synopses.
Epica——欧洲最佳广告获奖作品年鉴,收录超过950件年度广告设计、印刷广告、出版物、网站设计、直销策略以及包装设计项目等,是欧洲最具创意的广告、设计的展示。
从32本主要欧洲广告杂志的判断而言,本届Epica吸引了800多家欧洲广告公司、37个国家的摄影及设计工作室近6000人。所有获奖者和决赛选手的作品都收录其中,并囊括了其他高难度的精选作品。
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