Googled pdf epub mobi txt 电子书下载 2025

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Ken Auletta has written the "Annals of Communications" column for The New Yorker since 1992. He is the author of ten books, including four national bestsellers. These include Three Blind Mice: How the TV Networks Lost Their Way, Greed and Glory on Wall Street: The Fall of the House of Lehman, and World War 3.0: Microsoft and Its Enemies. In naming him America's premier media critic, the Columbia Journalism Review said, "no other reporter has covered the new communications revolution as thoroughly as has Auletta."

出版者:Penguin Press HC, The

作者:Ken Auletta

出品人:

页数:400

译者:

出版时间:2009-11-3

价格:USD 27.95

装帧:Hardcover

isbn号码:9781594202353

丛书系列:

图书标签:

google
互联网
Innovation
商业
传媒
管理
创新
Google

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A revealing, forward-looking examination of the outsize influence Google has had on the changing media Landscape.

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不好看

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感觉作者写这本也是很辛苦，Google的大神不是很配合啊

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Observe 的评价还满公允的，fair and balanced。有讲了谷歌的发展历史，有讲盈利模式，讲和News Corporation ,Viacom,Disney,Microsoft,YouTube之间的比较和其中一些例如早期和Viacom一起negotiation YouTube的acquisition 的细节，还有则是government之间的博弈（最后一章终于提到了China,以及Google从Engineer公司逐步向Media Company的转型。希望以后有空还能细读，这次真的是扫读的（论文快来不及了。

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econ crisis的required

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单从内容上看没有太多新内容（google一下都出来了），有点儿意思的是对未来走向的分析。作者认为谷歌缺乏social skill，处理more art than science的问题时就没辙了。另外losing focus竟然和敝司相似。