Creative displays, merchandise presentations, and in-store promotions not only put the finishing touches on well-planned and designed retail settings, they also directly bolster product sales. This book, the sixth in a popular series, compiles the winners of the VMSD International Visual Competition, and organizes them into the following categories: In-Store Promotions, Windows, and Seasonal. From the latest Christmas windows in New York, to single- and full-line apparel and accessory presentations, Visual Merchandising 6 captures in nearly 300 full-color photos, the creativity behind the attention-grabbing merchandising solutions, and greater sales.
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