Essentials of Public Relations Management 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


Essentials of Public Relations Management

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Lordan, Edward J. 作者
Rowman & Littlefield Publishers
译者
2003-1 出版日期
177 页数
$ 39.49 价格
丛书系列
9780830415946 图书编码

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发表于2024-11-27


Essentials of Public Relations Management 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Essentials of Public Relations Management 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Essentials of Public Relations Management 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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Filling a gap in current PR literature, Essentials of Public Relations Management takes students to the next level. Designed to help students and professionals who have mastered the fundamentals of public relations, this book develops management skills needed for further career advancement. Appropriate for those in the fields of business, communications, journalism or political science, this down-to-earth study of the practical application of public relations covers: Relating to clients, Managing staff, Conducting and applying research, Coping with crises, Handling finances, Understanding the power and the problems of technology, Recognizing actual and potential legal issues, Defining professional ethics A Burnham Publishers book.

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