Inside Rupert's Brain 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Monica, Paul La 作者

譯者

2009-3 出版日期

262 頁數

197.00元價格

叢書系列

9781591842439 圖書編碼

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發表於2024-11-08

Inside Rupert's Brain 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Inside Rupert's Brain 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Inside Rupert's Brain 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Inside Rupert's Brain 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Inside Rupert's Brain 在線電子書圖書描述

How the world’s most powerful media mogul really thinks

The third book in Portfolio’s new series looks at Rupert Murdoch, the controversial chairman and CEO of News Corp. He is the subject of endless gossip, speculation, and criticism, but what really drives his bold (and usually successful) gambles?

Based on comments from News Corp. executives and competitors, and interviews with Wall Street analysts, investors, and other media experts, Paul La Monica’s book explores some of the most fascinating questions about Murdoch. For instance:

• How did he grow a small Australian newspaper company into a global media empire?

• Why did he challenge the TV establishment with the Fox Network and Fox News Channel—for profits or for deeper reasons?

• Did his obsession with The Wall Street Journal lead him to overpay for Dow Jones?

• How has he dealt with detractors and enemies, including Ted Turner and John Malone?

• Was he smart to acquire MySpace to launch his Internet strategy?

• Why does he still work so hard at age 77 with a net worth of $8.8 billion and nothing to prove?

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