Why Ireland Never Invaded America 在線電子書 圖書標籤:
發表於2024-11-25
Why Ireland Never Invaded America 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024
At last, a book on corporate strategy which is both educational and entertaining. American Jake Boyd vacations in Ireland for seven days and meets his Irish cousin, Finbarr Kozlowski. Jake's six-year-old business is struggling. To Jake's surprise, his Irish cousin Finbarr happens to be a business guru and know-it-all who takes Jake through lessons on Vision, Branding and Brand Experience, Understanding your Market, Attitude, Innovation, and Business Execution. Entities referenced in a well-researched manner include Harley-Davidson, JetBlue, Starbucks, McDonald?s, Kmart, Lexus, Ryanair. The heavy-metal-loving Finbarr even references Motorhead, Metallica, U2 and Evel Knievel to get his messages across. Innovative or unique business concepts Finbarr discusses include VIP products (Innovation), Genchi Genbutsu (Consumer Insight), and The ER Factor ? Drivers of Corporate Health. (Business Execution).
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Why Ireland Never Invaded America 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024