Management Communication 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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O'Rourke, James S 作者

译者

2009-2 出版日期

448 页数

1081.00 元价格

丛书系列

9780136079767 图书编码

Management Communication 在线电子书图书标签: 教材商业

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发表于2024-11-25

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Management Communication 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Management Communication 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Management Communication 在线电子书图书描述

Strategic communication methods that support the development of ethical and effective managers at all levels of business. For professors who know students need effective communication skills to be successful in the business world, this text provides a strategic, yet practical view of managerial communication. In this fourth edition, three dozen case studies are provided to help students see how their new skills would work in a real setting. A new chapter has also been added on Persuasion, examining the science behind influencing decision making in others.

Management Communication in Transition; Communication and Strategy; Communication Ethics; Speaking; Writing; Persuasion; Technology; Listening and Feedback; Nonverbal Communication; Intercultural and International Communication; Conflict Management; Business Meetings; Meeting the Media

Effective communication can make or break an individual career or an entire business. By developing powerful techniques to get their message across, students can learn to turn ideas into action and success.

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