What the Dog Saw pdf epub mobi txt 电子书下载 2025

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【加】马尔科姆•格拉德威尔（Malcolm Gladwell）被《快公司》誉为“21世纪的彼得•德鲁克”，曾是《华盛顿邮报》商务科学专栏作家，目前是《纽约客》杂志专职作家。2005年被《时代》周刊评为全球最有影响力的100位人物之一。他的代表作品《引爆点》、《异类》、《眨眼之间》均创造了书市神话。《纽约时报》更是把格拉德威尔对社会思潮的影响称为“格拉德威尔效应”（Gladwell Effect）。

马尔科姆出生于英格兰，是牙买加人的后裔。他在加拿大长大，现居纽约市。

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作者:[加拿大] 马尔科姆·格拉德威尔

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页数:0

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出版时间:2009-10

价格:$ 45.18

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isbn号码:9781600249150

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Over the past decade, Malcolm Gladwell has become the most gifted and influential journalist in America. In The New Yorker, his writings are such must-reads that the magazine charges advertisers significantly more money for ads that run within his articles. With his #1 bestsellers, The Tipping Point , Blink and Outliers , he has reached millions of readers. And now the very best and most famous of his New Yorker pieces are collected in a brilliant and provocative anthology. Among the pieces: his investigation into why there are so many different kinds of mustard but only one kind of ketchup; a surprising assessment of what makes for a safer automobile; a look at how we hire when we can't tell who's right for the job; an examination of machine built to predict hit movies; the reasons why homelessness might be easier to solve than manage; his famous profile of inventor and entrepreneur Ron Popeil; a look at why employers love personality tests; a dissection of Ivy League admissions and who gets in; the saga of the quest to invent the perfect cookie; and a look at hair dye and the hidden history of postwar America.

For the millions of Malcolm Gladwell fans, this anthology is like a greatest hits compilation-a mix tape from America's alpha mind

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格拉德威尔的才华和文笔是无可否认的，但不知道这次中信出版社是否急功近利为了搭异类的畅销快车，连校对翻译都没有就匆忙出版了。我非常失望，不是对格拉德威尔，而是这本书的翻译，简直是无语了，我觉得找国内字幕组的人员来翻译都要来得精确幽默。

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看了这本书才知道原来欧莱雅的广告语原文是“worth it”，顿时觉得比“值得拥有”带劲儿多了；也是看了这本书才知道一句“worth it”已经有了三四十年的历史了。于是去搜化妆品广告来看，发现除了最早版本的“I'm worth it”和流传最广的“you're worth it”，最近又有了“we'r...

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