Business Forecasting 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Hanke, John E./ Wichern, Dean W. 作者

译者

2008-2 出版日期

576 页数

1489.00元价格

丛书系列

9780132301206 图书编码

Business Forecasting 在线电子书图书标签: Business

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Business Forecasting 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Business Forecasting 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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KEY BENEFIT : The ninth edition of Business Forecasting presents basic statistical techniques that are useful for preparing individual business forecasts and long-range plans. Written in a simple, straightforward style and making extensive use of practical business examples, the book includes many cases that provide readers with the necessary link between theoretical concepts and their real-world applications. Readers should have a basic knowledge of statistics and be familiar with computer applications such as word processing and spreadsheets. KEY TOPICS : The book first presents background material such as the nature of forecasting and a quick review of basic statistical concepts; proceeds with the exploration of data patterns and choosing a forecasting technique; covers averaging the smoothing techniques and time series decomposition; emphasizes causal forecasting techniques such as correlation, regression, and multiple regression analysis; and concludes with judgmental forecasting and forecast adjustments. MARKET : Useful as a reference for students and professionals with job titles including: forecasting manager, marketing manager, production manager, and analyst.

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