Entrepreneurship for Everyone 在线电子书 图书标签:
发表于2025-01-10
Entrepreneurship for Everyone 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025
Instructors: Please click here to request a review copy of this title for adoption consideration.Desk copies are available by calling 1-800-818-7243.In this groundbreaking textbook approach to the study of entrepreneurship, Robert Mellor brings to the non-specialist not only the crucial issues of the field that they will need to know, but also bridges the gap between business knowledge and expert knowledge from other disciplines. The textbook provides relevant and targeted specialist chapters aimed towards a variety of fields - from sustainable industries, information technology; healthcare, biotechnology, as well as the musical and creative industries. Key entrepreneurship concepts that are covered include: - the theories and tools of creative thinking - market research - intellectual property protection - relevant economics
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Entrepreneurship for Everyone 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025