Ethics in Public Relations

Ethics in Public Relations pdf epub mobi txt 电子书 下载 2025

出版者:Kogan Page
作者:Patricia J Parsons
出品人:
页数:179
译者:
出版时间:2008-12-28
价格:USD 37.50
装帧:Paperback
isbn号码:9780749453329
丛书系列:
图书标签:
  •  
想要找书就要到 图书目录大全
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

Ethical questions and dilemmas are inherent to public relations, and ensuring that practitioners operate ethically is fundamental to the professionalism and credibility of the field. This fully updated second edition of "Ethics in Public Relations" gives readers the tools and knowledge to enable them to make defensible decisions, and outlines the important ethical concerns in public relations and corporate communications. Written in a practical and approachable style, this is not another 'tome' on ethical theory but rather a clear insight into the personal and professional issues that affect public relations practitioners. It examines how an individual's sense of morality has an impact on decision-making and ethical business behaviour. This new edition includes new material on virtue ethics, personal ethics, ethics in social media, ghost-writing and deception in PR, and moral responsibilities of organizations. Written by a leading academic in the field, this practical and engaging title is a must-have for any public relations practitioner or student who wants a framework that relates underlying ethical theories to everyday issues.

具体描述

读后感

评分

评分

评分

评分

评分

用户评价

评分

深入浅出,有些观点太过政治正确。不过每个人的ethics code都不一样,这类书也是作为参考,还是多看PRSA比较稳妥。为期中考试烧香

评分

深入浅出,有些观点太过政治正确。不过每个人的ethics code都不一样,这类书也是作为参考,还是多看PRSA比较稳妥。为期中考试烧香

评分

深入浅出,有些观点太过政治正确。不过每个人的ethics code都不一样,这类书也是作为参考,还是多看PRSA比较稳妥。为期中考试烧香

评分

深入浅出,有些观点太过政治正确。不过每个人的ethics code都不一样,这类书也是作为参考,还是多看PRSA比较稳妥。为期中考试烧香

评分

深入浅出,有些观点太过政治正确。不过每个人的ethics code都不一样,这类书也是作为参考,还是多看PRSA比较稳妥。为期中考试烧香

本站所有内容均为互联网搜索引擎提供的公开搜索信息,本站不存储任何数据与内容,任何内容与数据均与本站无关,如有需要请联系相关搜索引擎包括但不限于百度google,bing,sogou

© 2025 book.wenda123.org All Rights Reserved. 图书目录大全 版权所有