Performance Marketing with Google Analytics 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


Performance Marketing with Google Analytics

简体网页||繁体网页
Sebastian Tonkin 作者
Wiley
译者
2010-05-10 出版日期
427 页数
USD 39.99 价格
Paperback
丛书系列
9780470578315 图书编码

Performance Marketing with Google Analytics 在线电子书 图书标签: 网站分析  GA  web  google  analysis   


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发表于2024-12-23


Performance Marketing with Google Analytics 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Performance Marketing with Google Analytics 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Performance Marketing with Google Analytics 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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Justin的另外一本书,涉及的内容包含更多的营销知识~

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Justin的另外一本书,涉及的内容包含更多的营销知识~

评分

Justin的另外一本书,涉及的内容包含更多的营销知识~

评分

Justin的另外一本书,涉及的内容包含更多的营销知识~

评分

Justin的另外一本书,涉及的内容包含更多的营销知识~

Performance Marketing with Google Analytics 在线电子书 著者简介

Sebastian Tonkin is an entrepreneur and former member of the Google Analytics Marketing Team.

Caleb Whitmore is a veteran Google Analytics Authorized Consultant and Founder of Analytics Pros, a company dedicated to empowering and supporting Google Analytics users.

Justin Cutroni is author of the popular blog Analytics Talk, a Google Analytics Seminars leader and a consultant who helps companies understand how they can get greatest value from Google Analytics.


Performance Marketing with Google Analytics 在线电子书 图书目录


Performance Marketing with Google Analytics 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

Performance Marketing with Google Analytics 在线电子书 图书描述

An unparalleled author trio shares valuable advice for using Google Analytics to achieve your business goals

Google Analytics is a free tool used by millions of Web site owners across the globe to track how visitors interact with their Web sites, where they arrive from, and which visitors drive the most revenue and sales leads. This book offers clear explanations of practical applications drawn from the real world.

The author trio of Google Analytics veterans starts with a broad explanation of performance marketing and gets progressively more specific, closing with step-by-step analysis and applications.

* Features in-depth examples and case studies on how to increase revenue from search advertising, optimize an existing website, prioritize channels and campaigns, access brand health and more

* Discusses how to communicate with a webmaster or developer to assist with installation

* Addresses Google's conversion-oriented tools, including AdWords and AdSense, Google trends, Webmaster tools, search-based keyword tools, and more

* Touches on brand tracking studies, usability research, competitive analysis, and statistical tools

Throughout the book, the main emphasis is demonstrating how you can best use Google Analytics to achieve your business objectives.

Foreword by Avinash Kaushik

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