Trust Me, I'm Lying 在线电子书 图书标签: 媒体 舆论导向 社会化媒体 媒体;工具;舆论导向 media 心理学 商业 英文原版
发表于2025-01-24
Trust Me, I'm Lying 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025
完全不适合绝大多数人看,忽略
评分完全不适合绝大多数人看,忽略
评分只能说会做mkt的人都是牛叉的人,但前提是要有能力.最怕的也是很会mkt的人.
评分切,敝国media业随便拎几个都可以瞎了作者的眼。。。。
评分虽然揭露的现象不新鲜了,但还是又提醒了我一次,click economy是个结构性问题,所有参与者最终都会被推动被愚弄,不是在认知层面意识到存在这个问题就能逃脱的(反正我是书看到一半就把常刷的social app删了╮(╯▽╰)╭)||对我来说最大的turn-off是Holiday个人的偏见(出于对自身的维护和对客户的偏袒),很多时候严重影响了论证的构建。
You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me. I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs-as much as any one person can. In today's culture...: blogs like Gawker, Buzzfeed and the Huffington Post drive the media agenda; bloggers are slaves to money, technology, and deadlines; manipulators wield these levers to shape everything you read, see and watch-online and off. Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm pulling back the curtain because I don't want anyone else to get blindsided. I'm going to explain exactly how the media really works. What you choose to do with this information is up to you.
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Trust Me, I'm Lying 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025