前言Chapter 1 Meeting and Seeing off外賓接待 Meeting Foreign Guests 迎接外賓／2 Introducing Each Other 互相介紹／8 Visiting a Factory 參觀生産車間／13 Having Business Dinner 商務會餐／20 Accompanying Shopping 陪同購物／26 Sightseeing 帶客觀光／34 Arranging Hotels 安排住宿／43 Seeing Foreign Guests Off 送彆外賓／49Chapter 2 Business Travel外貿齣差 In the Plane 在飛機上／56 Checking Luggage 行李托運／63 Exchanging Money 貨幣兌換／69 Visiting Clients 拜訪客戶／75 Transportation 交通齣行／81 Western Food 品味西餐／87 At the Hotel 入住酒店／92 Checking Out 離店付款／100Chapter 3 Trade Marketing外貿營銷 Booth Booking 預訂展位／108 Show Preparation 展會準備／114 Advertising 廣告宣傳／121 Introduction to Products 産品介紹／130 Promotional Events 促銷活動／139 Market Survey 考察市場／146 Quality and Pricing 質量和定價／153 Customer Services 客服／161Chapter 4 Forms of Trade貿易形式 Compensation Trade 補償貿易／168 Barter Trade 易貨貿易／175 Consignment Sales 寄售貿易／181 Agents 代理／187 Technology Transfer 技術轉讓／199 Joint Venture 閤資企業／206 Bid 招標／215 Tender 投標／222Chapter 5 Trade Office外貿辦公 Office Facilities 辦公設備／232 Conference Preparations 會議籌備／240 Business Correspondence 商業信函／248 Typing and Photocopying 打字復印／254 Sending a Fax 發傳真／258 Using a Computer 電腦使用／264 Emails 電子郵件／273 Managing Documents 檔案管理／279Chapter 6 Declaration of Goods商品報關 Commodity Inspection 商品檢驗／288 Inspections at Customs 海關檢查／296 Customs Clearance 海關通關／301 Business Visa 商務簽證／309 International Taxation 國際稅收／316 Packing 包裝／323 Shipment 裝運／332 Departure and Entry 齣入境／338Chapter 7 Practical Operations貿易實務 Inquiry 詢盤／346 Offer 發盤／352 Counteroffer 還盤／359 Order and Delivery 訂貨與交貨／366 Online Sales 網上銷售／373 Discount and Commission 摺扣和傭金／382 Terms of Payment 付款方式／389 Insurance and Compensation 保險與賠償／397
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