The Winning Message 在线电子书 图书标签: politics politicalscience
发表于2024-12-23
The Winning Message 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024
This study breaks new ground in investigating candidate behavior in American electoral campaigns. It centers on a question of equal importance to citizens and scholars: how can we produce better political campaigns? First, Simon develops the idea of dialogue as a standard for evaluating political campaigns. Second, he reveals that candidates' self-interest in winning leads to avoiding dialogue or substantive campaign discourse. Third, the text demonstrates the beneficial effects produced by the little dialogue that actually occurs and finally, pinpoints the forces responsible for these rare occurrences.
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The Winning Message 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024