Advertising Now. Print 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Julius Wiedemann 作者

Taschen

译者

2006-08-30 出版日期

512 页数

USD 39.99 价格

Hardcover

丛书系列

9783822840276 图书编码

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Advertising Now. Print 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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another great reference book

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another great reference book

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another great reference book

评分☆☆☆☆☆

another great reference book

评分☆☆☆☆☆

another great reference book

Advertising Now. Print 在线电子书著者简介

Advertising Now. Print 在线电子书图书目录

Advertising Now. Print 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

Advertising Now. Print 在线电子书图书描述

Ideas that sell: todays most effective and original ads...

The worlds sharpest creative minds are in high demand in the advertising world, because making effective ads takes a whole lot more than just marketing know-how. A great ad grabs the viewers attention and gets the point across in an original, surprising, funny, touching, or even shocking way. Because ads reflect global and regional mentalities, studying them is interesting not only for their selling points but also for what they have to say about their clients and target audiences. This mega-roundup of the worlds best contemporary advertisements highlights the work of designers in over 40 countries. Organized by subjects, such as socio-political, food and beverage, cars, technology, and media, the ads are dated and annotated with information on the design agencies, clients, and products. Also included are case studies illustrating, for example, how an ad campaign can be made on a small budget or how an advertisement can be adapted for different cultures. This guide is a must-have for advertising students and professionals, graphic designers, and anyone whos interested in the different ways products are advertised around the world.

Advertising Now. Print 在线电子书下载 mobi epub pdf txt 在线电子书下载

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