前田约翰(John Maeda)
世界知名的图像设计师、视觉艺术家、电脑科技专家,也是麻省理工学院媒体实验室的教授。
前田约翰在艺术上的贡献也不容忽视,他得奖无数,例如:美国设计界最高荣誉Smithsonian杂志的国家设计奖(2001年)、日本朝日设计奖(2002年)、德国Raymond Loewy基金会奖(2005年)、戴姆勒克莱斯勒设计奖(2000年)等等。他曾在巴黎、纽约、伦敦、旧金山、东京、大阪等地举办过多次个人展览,深获好评。他的作品也被纽约现代美术馆、旧金山现代美术馆、史密森尼机构的国家设计美术馆收藏。
他曾出版多本与图像设计相关的书籍。为了训练自己的管理能力,他于2001年重做学生,攻读MBA,两年后取得学位。
想对前田约翰及他的作品做更多了解,可浏览lawsofsimplicity.com网站或他的个人网站media.mit.edu/~maeda。
Finally, we are learning that simplicity equals sanity. We're rebelling against technology that's too complicated, against DVD players with too many menus, and software accompanied by 75-megabyte "read me" manuals. The iPod's clean gadgetry has made simplicity hip. But sometimes we find ourselves caught up in the simplicity paradox: we want something that's simple and easy to use--but also does all the complex things we might ever want it to do. In The Laws of Simplicity, John Maeda offers guidelines, ten laws for balancing simplicity and complexity in business, technology, and design--for needing less and actually getting more.
Maeda--a professor in MIT's Media Lab and a world-renowned graphic designer--explores the question of how we can redefine the notion of "improved" so that it doesn't always mean something more, something added on.
Maeda's first law of simplicity is "Reduce." It's not necessarily beneficial to add technology features just because we can. And the features that we do have must be organized (Law 2) in a sensible hierarchy so users aren't distracted by features and functions they don't need. But simplicity is not less just for the sake of less. Skip ahead to Law 9: "Failure: Accept the fact that some things can never be made simple." Maeda's concise guide to simplicity in the digital age shows us how this idea can be a cornerstone of organizations and their products--how it can drive both business and technology. We can learn to simplify without sacrificing comfort and meaning, and we can achieve the balance described in Law 10. This law, which Maeda calls "The One," tells us: "Simplicity is about subtracting the obvious, and adding the meaningful."
“简单(Simple)”是个有诱惑力的词汇,很多情况下,它是一种梦寐以求的境界。前田约翰(John Maeda)常被人称为“简单大师”,他是麻省理工学院美学与计算小组实体语言实验室的总监,这位数字媒体界传奇性的艺术家与设计师,擅长将电脑程序的计算性与艺术优雅的表现作完美的...
评分什么理念一旦被流行看中,往往会迅速地给糟蹋掉,“简单”这个词就是这样不幸落入虎口。同样命运的还有一些作家笔下的胜境,比如梭罗的瓦尔登湖、彼得&S226;梅尔的普罗旺斯,在流行清洗过之后,它们成为了星巴克之类的切口和油淋淋的符号。但是前田约翰的《简单法则》却在流行...
评分(一) 中国人和老外的软件有些使用的细节是不同的。 就拿输入来说,连续的输入的时候,我们喜欢用回车键(Enter键)。老外一般习惯用Tab键。老外的使用意义很明确:回车代表确定。Tab键代表跳格,重新定位。 我们呢:只要用着方便,管他怎么样都行。只要能实现同样的目...
评分这本书,早该还给同事了,只是一直没空写读书笔记,所以一直羁绊手里。 是本薄薄的小书,如名字一样简单,内容也简单,整本书的形式和内容,全都合乎“简单法则”。 如书中所说,科技使我们的生活更为丰富,但是,如果丰富到使我们不舒服的地步,也许我们该做做减法,尽量简...
评分“简单(Simple)”是个有诱惑力的词汇,很多情况下,它是一种梦寐以求的境界。前田约翰(John Maeda)常被人称为“简单大师”,他是麻省理工学院美学与计算小组实体语言实验室的总监,这位数字媒体界传奇性的艺术家与设计师,擅长将电脑程序的计算性与艺术优雅的表现作完美的...
头三章还行,后面的就有些多余了。用大量亲身经历感觉确实令人向往但不能作为经典流传。亮点在于字体和版式设计,可供毕业论文参考!
评分前半部分写得比后半部分好
评分头三章还行,后面的就有些多余了。用大量亲身经历感觉确实令人向往但不能作为经典流传。亮点在于字体和版式设计,可供毕业论文参考!
评分Simplicity is about subtracting the obvious and adding the meaningful.It's about living life with more enjoyment and less pain.
评分梳理多过启发。law 9 还挺有意思的,第一次看一个作者在自己的书里那么直白地分析自己这本书哪些地方写得不好。
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