前田約翰(John Maeda)
世界知名的圖像設計師、視覺藝術傢、電腦科技專傢,也是麻省理工學院媒體實驗室的教授。
前田約翰在藝術上的貢獻也不容忽視,他得奬無數,例如:美國設計界最高榮譽Smithsonian雜誌的國傢設計奬(2001年)、日本朝日設計奬(2002年)、德國Raymond Loewy基金會奬(2005年)、戴姆勒剋萊斯勒設計奬(2000年)等等。他曾在巴黎、紐約、倫敦、舊金山、東京、大阪等地舉辦過多次個人展覽,深獲好評。他的作品也被紐約現代美術館、舊金山現代美術館、史密森尼機構的國傢設計美術館收藏。
他曾齣版多本與圖像設計相關的書籍。為瞭訓練自己的管理能力,他於2001年重做學生,攻讀MBA,兩年後取得學位。
想對前田約翰及他的作品做更多瞭解,可瀏覽lawsofsimplicity.com網站或他的個人網站media.mit.edu/~maeda。
Finally, we are learning that simplicity equals sanity. We're rebelling against technology that's too complicated, against DVD players with too many menus, and software accompanied by 75-megabyte "read me" manuals. The iPod's clean gadgetry has made simplicity hip. But sometimes we find ourselves caught up in the simplicity paradox: we want something that's simple and easy to use--but also does all the complex things we might ever want it to do. In The Laws of Simplicity, John Maeda offers guidelines, ten laws for balancing simplicity and complexity in business, technology, and design--for needing less and actually getting more.
Maeda--a professor in MIT's Media Lab and a world-renowned graphic designer--explores the question of how we can redefine the notion of "improved" so that it doesn't always mean something more, something added on.
Maeda's first law of simplicity is "Reduce." It's not necessarily beneficial to add technology features just because we can. And the features that we do have must be organized (Law 2) in a sensible hierarchy so users aren't distracted by features and functions they don't need. But simplicity is not less just for the sake of less. Skip ahead to Law 9: "Failure: Accept the fact that some things can never be made simple." Maeda's concise guide to simplicity in the digital age shows us how this idea can be a cornerstone of organizations and their products--how it can drive both business and technology. We can learn to simplify without sacrificing comfort and meaning, and we can achieve the balance described in Law 10. This law, which Maeda calls "The One," tells us: "Simplicity is about subtracting the obvious, and adding the meaningful."
这本书,早该还给同事了,只是一直没空写读书笔记,所以一直羁绊手里。 是本薄薄的小书,如名字一样简单,内容也简单,整本书的形式和内容,全都合乎“简单法则”。 如书中所说,科技使我们的生活更为丰富,但是,如果丰富到使我们不舒服的地步,也许我们该做做减法,尽量简...
評分“简单(Simple)”是个有诱惑力的词汇,很多情况下,它是一种梦寐以求的境界。前田约翰(John Maeda)常被人称为“简单大师”,他是麻省理工学院美学与计算小组实体语言实验室的总监,这位数字媒体界传奇性的艺术家与设计师,擅长将电脑程序的计算性与艺术优雅的表现作完美的...
評分没记错的的话这本书花了我20左右,薄薄的书到手的那一刻真心觉得坑爹。 本书页数直接体现出本书的中心思想——简单。但是在这个报告拼字数,总结拼页数的年代,简单似乎不再那么受欢迎。受够了各种报告总结会议的折磨后,我极度偏向简洁易懂的风格(尽管架不住领导一句:材料页...
評分前田約翰在"簡單的法則"提出十個法則,可幫助我們在生活上,求取簡單與複雜的平衡,以少勝多。 十個法則: 1. 減少( REDUCE ) 達到簡單的最簡單方法,就是用心割捨。 2. 組織( ORGANIZE ) 組織能使複雜的系統顯得比較簡單。 3. 時間( TIME ) 節省時間讓人感覺簡單。 4. ...
Simplicity is about subtracting the obvious and adding the meaningful.It's about living life with more enjoyment and less pain.
评分條理清晰,排版舒服。21歲的生日禮物26歲瞭纔讀,這也導緻很多當時比較新的減法概念現在對設計師來說就是常識。怎麼再嚮前想一步呢?
评分可能書中說的這些點在其他書裏麵都見過瞭,反而沒那麼驚艷和共鳴
评分前半部分寫得比後半部分好
评分前半部分寫得比後半部分好
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