The Perfect Thing 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025


The Perfect Thing

简体网页||繁体网页
Steven Levy 作者
Simon & Schuster
译者
2006-10-24 出版日期
304 页数
USD 25.00 价格
Hardcover
丛书系列
9780743285223 图书编码

The Perfect Thing 在线电子书 图书标签: apple  ipod  乔布斯  商业  创新  創意  IT  行銷   


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发表于2025-04-04


The Perfect Thing 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2025

The Perfect Thing 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2025

The Perfect Thing 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025



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The Perfect Thing 在线电子书 著者简介

史蒂文·利维(Steven Levy),美国《新闻周刊》(Newsweek)高级编辑、科技主笔。

作为科技作家,他最著名的作品《黑客:电脑时代的英雄》(Hackers - Heroes of the Computer Revolution)改变了公众对黑客的刻板印象。

作为科技记者,他追踪采访微软和苹果等IT巨头数十年,讲述Macintosh历史的《疯狂伟大》(Insanely Great - The Life and Times of Macintosh, the Computer that Changed Everything)奠定了他苹果首席观察家的地位。


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The Perfect Thing 在线电子书 图书描述

On October 23, 2001, Apple Computer, a company known for its chic, cutting-edge technology -- if not necessarily for its dominant market share -- launched a product with an enticing promise: You can carry an entire music collection in your pocket. It was called the iPod. What happened next exceeded the company's wildest dreams. Over 50 million people have inserted the device's distinctive white buds into their ears, and the iPod has become a global obsession. The Perfect Thing is the definitive account, from design and marketing to startling impact, of Apple's iPod, the signature device of our young century.

Besides being one of the most successful consumer products in decades, the iPod has changed our behavior and even our society. It has transformed Apple from a computer company into a consumer electronics giant. It has remolded the music business, altering not only the means of distribution but even the ways in which people enjoy and think about music. Its ubiquity and its universally acknowledged coolness have made it a symbol for the digital age itself, with commentators remarking on "the iPod generation." Now the iPod is beginning to transform the broadcast industry, too, as podcasting becomes a way to access radio and television programming. Meanwhile millions of Podheads obsess about their gizmo, reveling in the personal soundtrack it offers them, basking in the social cachet it lends them, even wondering whether the device itself has its own musical preferences.

Steven Levy, the chief technology correspondent for Newsweek magazine and a longtime Apple watcher, is the ideal writer to tell the iPod's tale. He has had access to all the key players in the iPod story, including Steve Jobs, Apple's charismatic cofounder and CEO, whom Levy has known for over twenty years. Detailing for the first time the complete story of the creation of the iPod, Levy explains why Apple succeeded brilliantly with its version of the MP3 player when other companies didn't get it right, and how Jobs was able to convince the bosses at the big record labels to license their music for Apple's groundbreaking iTunes Store. (We even learn why the iPod is white.) Besides his inside view of Apple, Levy draws on his experiences covering Napster and attending Supreme Court arguments on copyright (as well as his own travels on the iPod's click wheel) to address all of the fascinating issues -- technical, legal, social, and musical -- that the iPod raises.

Borrowing one of the definitive qualities of the iPod itself, The Perfect Thing shuffles the book format. Each chapter of this book was written to stand on its own, a deeply researched, wittily observed take on a different aspect of the iPod. The sequence of the chapters in the book has been shuffled in different copies, with only the opening and concluding sections excepted. "Shuffle" is a hallmark of the digital age -- and The Perfect Thing, via sharp, insightful reporting, is the perfect guide to the deceptively diminutive gadget embodying our era.

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The Perfect Thing 在线电子书 读后感

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怎么说呢~作者功力真的是不俗,对IT业的认识真是让国内同行们感到汗颜~而且他有很卓越的控制能力这主要体现在各个章节的叙事与安排上,基本上写的很轻松但也可以给外行补充知识了~但总的来说作者的论调还是基于力推iPod这一积极立场的,所以很多与iPod稍有过节的人物描述就可想...  

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iPod是个伟大的玩意,当上百上千首歌曲混杂在裤兜,统计学开始起作用了。一两首歌看不出什么,一两百首歌的抽样挤压在80G的白色小玩意中,能看出的东西就超越了音乐。 曲库即个性。 在《完美之物》里,当《新闻周刊》记者列维把这个判断抛给众人时,我毫不犹豫就抬...  

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最近看了一本话题很IN的书,名叫《完美之物》。谈及一个非常酷的产品,被成为几十年来最成功的消费品之一。该书涉及到了几个方面:完美、身份、缘起、酷品、个人、下载、随机、苹果和播客。 人们已经进入了一个消费的时代,我消费,故我在。不消费的人,或者消费不入流的产品...  

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一直没搞明白iPod为什么会成功,是apple的品牌效应么? 大容量? 不那么耐用的电池? 漂亮的外表? 纯白的耳机? 看完这本书,我依然没有确切答案,但是多了一个启示:硬件+软件+网络商店 我以前一直把注意力放在硬件上面,除了漂亮的外型和易于操作,凭什么iPod能打败那么多的mp3播放器...  

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iPod是个伟大的玩意,当上百上千首歌曲混杂在裤兜,统计学开始起作用了。一两首歌看不出什么,一两百首歌的抽样挤压在80G的白色小玩意中,能看出的东西就超越了音乐。 曲库即个性。 在《完美之物》里,当《新闻周刊》记者列维把这个判断抛给众人时,我毫不犹豫就抬...  

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