該書展現瞭一個嶄新的領域:在這裏新媒體和舊媒體相互碰撞、草根媒體和公司化大媒體相互交織、媒體製作人和媒體消費者的權利相互作用,所有這一切都是以前所未有、無法預測的方式進行的。
Henry Jenkins, the American media analysis and scholar in the field of communication and cinematic arts, explored and explained the democratic possibilities of media content that have been brought about by the new media in his book, Convergence Culture: Whe...
評分Convergence Culture. Henry Jenkins. New York: New York University Press, 2006. As the author Henry Jenkins pointed in the introduction, Convergence Culture is a book “about the relationship between three concepts—media convergence, particip...
評分Book Review: Henry Jenkins: Convergence Culture Henry Jenkins, the Founder and Director of the Comparative Media Studies Program at MIT, attempts to explain changing media needs in his book: Convergence Culture, which published in 2006. The book aspi...
評分Book Review: Henry Jenkins: Convergence Culture Henry Jenkins, the Founder and Director of the Comparative Media Studies Program at MIT, attempts to explain changing media needs in his book: Convergence Culture, which published in 2006. The book aspi...
評分事例有點冗長,核心部分隻有一小點
评分愧對老詹啊。。。他的課我沒好好上。。。
评分圍繞媒體融閤、參與文化和集體智慧三個概念之間的關係,討論瞭知識社區、品牌宣傳、跨媒體敘事、公司融閤和草根融閤的角力、公民文化素養、通俗文化與民主政治等方麵的問題,初步勾勒瞭一個新舊媒體撕扯背景下社會文化的變遷圖景。
评分06年的書,作者認為舊媒體是“廣播式”的,新媒體是“草根式”的,而融閤文化是網民對電視內容的改寫和重造(鬍戈的饅頭血案),這是粉絲型的參與(真人秀),作者希望它能發展成為政治參與(大選)。此外,作者更偏嚮媒介技術外的文化,認為新媒體提供多樣性,舊媒體放大增強形成文化認同,沒有舊媒體,新媒體製造的隻是文化碎片,這個觀點算是解開瞭我一個疑惑吧。
评分現在能讀到中文版都必須謝天謝地,其實這書和我想象中沒有多大聯係,但人傢就是能把大傢都習以為常的案例學術化,這就是最大的本事。
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