The Power of Nice pdf epub mobi txt 电子书下载 2025

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LINDA KAPLAN THALER is the CEO and chief creative officer and ROBIN KOVAL is the president of the Kaplan Thaler Group. Ranked as the fastest growing advertising agency in the United States by leading industry publications, with over a billion dollars in billings, the agency has won thirteen Clio Awards. Kaplan Thaler and Koval are the coauthors of the national bestseller, Bang! They live in the New York metropolitan area.

出版者:Currency

作者:Linda Kaplan Thaler

出品人:

页数:127

译者:

出版时间:2006-09-19

价格:USD 17.95

装帧:Hardcover

isbn号码:9780385518925

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2006
随便读读
心理
外国文学
Non-fiction

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Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. Where so many companies encourage a dog eat dog mentality, the Kaplan Thaler Group has succeeded through chocolate and flowers. In The Power of Nice, through their own experiences and the stories of other people and businesses, they demonstrate why, contrary to conventional wisdom, nice people finish first.

Turning the well-known adage of “Nice Guys Finish Last” on its ear, The Power of Nice shows that “nice” companies have lower employee turnover, lower recruitment costs, and higher productivity. Nice people live longer, are healthier, and make more money. In today’s interconnected world, companies and people with a reputation for cooperation and fair play forge the kind of relationships that lead to bigger and better opportunities, both in business and in life.

Kaplan Thaler and Koval illustrate the surprising power of nice with an array of real-life examples from the business arena as well as from their personal lives. Most important, they present a plan of action covering everything from creating a positive impression to sweetening the pot to turning enemies into allies. Filled with inspiration and suggestions on how to supercharge your career and expand your reach in the workplace, The Power of Nice will transform how you live and work.

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善意，需要么？不需要么？在现代这个社会讲善意，招致的结果怕是多种多样。或许有人颇以为然，大力倡导；或许有人不以为意，嗤之以鼻；或许有人置若罔闻，不加理睬。各有各的因由，于是也就各有各的结果。《论语》有言：周有大赉，善人是福。距今上千年的先人们，观天像...

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善意这是一个好的风气，是一种可以贯穿于生活中的每个场景与细节的人生态度。为别人做一件好事，就应该让自己得到利益。显然，这是很多人的想法。一般认为有善意的人，多是老好人，出于善良的本性他们爱帮助别人，只是别人背后对他们的评价并非单纯的褒义，常...

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从来，没有人能怀疑善意的力量有多么巨大! 我们古代的先贤们,早就在四书五经里告诉过我们，善意是发自内心的核武器。它能消灭战乱，消灭残忍,消灭仇恨...... 但是时间过了几千年，回到了喧嚣的现代社会。我们需要的,其实更多的是成功,成功，还是成功! 其实很遗憾...

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Being nice 是这家广告公司的文化。由老板带头去创造公司文化比较容易。老板不是这种人，员工很难创造这种文化，反而被老板看成软弱。Being nice but still got the job done 需要很自觉，很自律。他们成功了，就是说 being nice 是可行的。当然不是每一家公司都可以照抄。有些...