Gerd Gigerenzer is the director of the Center for Adaptive Behavior and Cognition at the Max Planck Institute for Human Development in Berlin. He has won numerous prizes, including the 1992 AAAS Prize for Behavioral Science Research and the 2002 German Science Book of the Year Prize. He has been professor of psychology at the University of Chicago and the John M. Olin Distinguished Visiting Professor at the School of Law, University of Virginia.
Why is split second decision-making superior to deliberation? Gut Feelings delivers the science behind Malcolm Gladwell??s Blink
Reflection and reason are overrated, according to renowned psychologist Gerd Gigerenzer. Much better qualified to help us make decisions is the cognitive, emotional, and social repertoire we call intuition??a suite of gut feelings that have evolved over the millennia specifically for making decisions. ??Gladwell drew heavily on Gigerenzer??s research. But Gigerenzer goes a step further by explaining just why our gut instincts are so often right. Intuition, it seems, is not some sort of mystical chemical reaction but a neurologically based behavior that evolved to ensure that we humans respond quickly when faced with a dilemma?? (BusinessWeek).
一、想的太多,未必能带来更好的结果 假设我们现在刚高考完,到了填报志愿的时候,面前有许多专业可以选择。作为一个还不知世事的高中生,我们对这种种专业一无所知,只能通过专业名字大致了解其以后的学习内容,我们也没有互联网等各种工具可供查询。再假设我们读完大学后不...
評分写这篇notes的时候,充满喜感,因为许多观点都是我深以为然的,五星也许不太客观,原谅我的不客观吧。 零,定义 直觉,我们日常的精神世界大部分由无意识所占据,基于某些与逻辑截然不同的东西:灵感,或者说,直觉。许多专家良好的专业判断往往具有直觉的本质。 直觉的特征...
評分 評分你在什么时候会用直觉来做选择?如果有人跟你说他用直觉来买股票和开飞机,你会不会觉得他很可笑? 我们的认知和教育里面,无一不是在教导我们凡事要三思而后行,谋定而后动。而直觉差不多就是冲动的代名词。但是事实真是如此吗?统计显示,人生真正值得深思的事不超过5%,而大...
評分以前听说过一个新闻,说一个少年因为跟妈妈一起夜行,被流氓袭击。当时流氓袭击的是作为成年人的妈妈,谁知少年看妈妈被流氓袭击,本能的去攻击流氓,没想到把流氓踢的满地找牙。当时上了新闻,大家当成笑谈。记者采访,原来少年一直在学习跆拳道。少年看妈妈被袭击,脑袋一...
2015年的第五本書:語言簡單生動,內容有趣。總的來說就是一句話 there are many good reasons to trust your gut.
评分這本書讀的糾結死我瞭。跟Kahnaman完全站對立麵啊,另外引用實驗結果跟其他人的描述頗不同,我還是比較相信做實驗的人自己給的描述。the latter half of the book about morals and social norm is much more helpful
评分幫助我瞭解決策問題
评分堆砌介紹直覺比邏輯更好使的例子,但是最後還是沒有可操作性啊,潛意識畢竟難以掌控。
评分2015年的第五本書:語言簡單生動,內容有趣。總的來說就是一句話 there are many good reasons to trust your gut.
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