Managing Innovation 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2025

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Joe Tidd 作者

Wiley

译者

2005 出版日期

600 页数

USD 75.00 价格

Paperback

丛书系列

9780470093269 图书编码

Managing Innovation 在线电子书图书标签: innovation technology business management Management

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发表于2025-01-12

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Managing Innovation 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2025

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Managing Innovation provides readers with the knowledge to understand, and the skills to manage, innovation at the operational and strategic levels. Specifically, it integrates the management of market, organizational and technological change to improve the competitiveness of firms and effectiveness of other organizations. The management of innovation is inherently interdisciplinary and multifunctional and Tidd, Bessant & Pavitt provide an integrative approach to the subject.

* Two new perspectives are introduced through which to re-examine material presented in each chapter: sustaining versus disruptive innovation (a greater emphasis will be placed on disruptive innovation) and organizations versus networks (greater discussion of the network issues raised in each chapter).

* Provides more treatment of innovation in services.

* Greater internationalization of case examples will be provided e.g. more examples will be included from Asia and Latin America.

* Introduces discussion of the relationship between innovation and the environment.

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