Managerial Economics & Business Strategy + Data Disk 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Michael Baye 作者

McGraw-Hill/Irwin

译者

2005-02-04 出版日期

0 页数

USD 143.44 价格

Hardcover

丛书系列

9780073050195 图书编码

Managerial Economics & Business Strategy + Data Disk 在线电子书图书标签: 经济 strategy

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Managerial Economics & Business Strategy + Data Disk 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Baye's Managerial Economics and Business Strategy has become the best-selling managerial economics textbook. It was the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization for a managerial economics text. Baye is known for its balanced coverage of traditional and modern topics, and the Fifth Edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook. Baye offers coverage of both the basic concepts of managerial economics as well as frontier research in his chapter on advanced topics. The Fifth Edition also offers a detailed, real-world case study that explains how book theory translates into action in the business world. And the Data CD that comes with each book also contains eight mini cases that cover such high-profile businesses as Microsoft, Visa, and Staples.

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