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Qualitative Marketing Research 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Moisander, Johanna/ Valtonen, Anu 作者

Sage Pubns

譯者

2006-5 出版日期

240 頁數

$ 134.47 價格

HRD

叢書系列

9781412903806 圖書編碼

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發表於2024-11-13

Qualitative Marketing Research 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Qualitative Marketing Research 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Qualitative Marketing Research 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Qualitative Marketing Research 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Qualitative Marketing Research 在線電子書圖書描述

Aimed at both graduate and undergraduate students majoring in business administration and in other fields of social sciences, Qualitative Marketing Research unpacks the emerging cultural approach in the field of marketing and consumer research and provides an interesting and informed study for anyone interested in cultural approaches to economic and social theory. The book also provides insights for MBA students and other business professionals who work in the field of marketing, advertising, media planning and qualitative market research, offering methodological resources for keeping professional skills up to date and help with designing and conducting relevant and skillful market research which is sensitive to the cultural dynamics of the marketplace behaviour.

Qualitative Marketing Research 在線電子書下載 mobi epub pdf txt 在線電子書下載

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