Market Research Best Practice 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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ESOMAR 作者

Wiley

譯者

2007-04-20 出版日期

720 頁數

USD 115.00 價格

Hardcover

叢書系列

9780470065273 圖書編碼

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發表於2024-09-20

Market Research Best Practice 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Market Research Best Practice 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Market Research Best Practice 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Market Research Best Practice 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Market Research Best Practice 在線電子書圖書描述

Market Research Best Practice is a compilation of the best discussion papers, case studies and methodologies from the ESOMAR publishing and event programme over the last decade and more. Market research is adapting to an increasingly competitive, demanding and globalised business world and, as the world's leading market research organisation, ESOMAR is providing the platform to showcase latest advances and best practice. In the pursuit to define and illustrate 'new' market research, this book provides a unique source of ideas and practical examples of what research has to offer business and how research can influence the way results are tracked, insights are generated and ultimately decisions are made. Market Research Best Practice draws on recent successes to explore how research is evolving to meet market needs and how good research practice fits into modern business. More than 50 authors have contributed their work to this collection - all papers were first presented at ESOMAR events and many contributions have been past ESOMAR award winners. To find out more about the ESOMAR Membership, the worldwide code of practice and the range of events and publications, visit www.esomar.org.

Market Research Best Practice 在線電子書下載 mobi epub pdf txt 在線電子書下載

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