Service Is Front Stage 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Teboul, James 作者

Palgrave Macmillan

译者

2006-10 出版日期

176 页数

$ 59.89 价格

HRD

丛书系列

9780230006607 图书编码

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发表于2024-11-13

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Service Is Front Stage 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Service Is Front Stage 在线电子书图书描述

This book contains a simple but powerful definition of services based upon a separation between back-stage and front-stage activities. Services deal with front interactions, production and manufacturing with back-stage operations. Teboul uses this distinction systematically to explore the important issues of the field within a coherent set of concepts and maps, including the service mix, the service triangle and the service-intensity matrix. This is a novel approach to services that challenges the traditional view.

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