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Grimm, Curtis M. (EDT)/ Lee, Hun (EDT)/ Smith, Ken G. (EDT) 作者

Oxford Univ Pr

译者

2005-4 出版日期

288 页数

$ 50.85 价格

HRD

丛书系列

9780195161441 图书编码

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Strategy As Action 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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"Strategy as Action" presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have established some market advantages, it provides an action plan for exploiting relative resources; for mature firms, it explains how to exploit market position; finally, for firms that have no decisive resource advantage, it provides an action plan based on firm co-operative reactions.

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