C/ID: Visual Identity and Branding for the Arts pdf epub mobi txt 电子书下载 2025

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出版者:Laurence King Publinshing Ltd

作者:Hyland, Angus (EDT)

出品人:

页数:176

译者:

出版时间:2006-7

价格:USD 40.00

装帧:HRD

isbn号码:9781856694087

丛书系列:

图书标签:

设计
品牌设计
design
VI
LaurenceKing
艺术
identity
branding

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Following the explosion of identity design in the arts and the reinvention of the art gallery/museum as a brand, this book provides a survey of recent and current design work for cultural clients, including galleries, museums, theaters and auditoriums. Thirty international case studies clearly express what good design can do to improve the fortunes and/or images of an institution. The focus is on new identities and their application, as well as smaller design solutions such as gallery guides, promotional programs (incorporating everything from posters to ad campaigns). Exhibition catalogs, branded merchandising, websites, signage systems, renovated environments, new galleries, extensions and completely new buildings. The case studies consider projects large and smallfrom museums and galleries of international significance, to smaller institutions whose sphere of influence is more local. Each includes comments from the designers and from key stakeholders.