Buyology 在线电子书 图书标签: 商业   

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It is definitely an eye-catcher, given the fancy title and wide press report. However, readers can find little analysis beyond dazzling phenomena. This is not a serious research report but a loose writing. The author plays the role of a strategic consul...  

It is definitely an eye-catcher, given the fancy title and wide press report. However, readers can find little analysis beyond dazzling phenomena. This is not a serious research report but a loose writing. The author plays the role of a strategic consul...  

我是这里的新手 也是生意上的新手 我本身很喜欢心理学，，，因为 在我看来 消费和心理学史有极大的联系 的 ，，，我以前看过消费者消费行为学 超赞的，，，，俗话说 “知己知彼”。。“攻心”。。。说的就是心理学的吧。。， 我也没看过这本书 但是很想看，，，我是在...  

It is definitely an eye-catcher, given the fancy title and wide press report. However, readers can find little analysis beyond dazzling phenomena. This is not a serious research report but a loose writing. The author plays the role of a strategic consul...  

其实已经出了中文版了，中文版的翻译还行，只是有很少很少的一些翻译偏差。 Lindstrom总体感觉文笔比较啰嗦，与Jon Steel的书比起来，还是差一个等级。但如果作为神经营销学的入面门，还算可以，至少它把前人的做的经典案例都放进去了。 或者可以看成，这是一本从另一个角度...