Managing in a Global Economy 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


Managing in a Global Economy

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John E. Marthinsen 作者
译者
2008-1 出版日期
746 页数
428.00元 价格
丛书系列
9780324545364 图书编码

Managing in a Global Economy 在线电子书 图书标签: summer  module  mba   


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发表于2024-12-25


Managing in a Global Economy 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Managing in a Global Economy 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Managing in a Global Economy 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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Marthinsen's MANAGING IN A GLOBAL ECONOMY: DEMYSTIFYING INTERNATIONAL MACROECONOMICS is written specifically for MBA students and addresses important issues confronting business managers. This exciting new first edition presents macroeconomics in the context of real world decision-making, It helps students grasp practical "big picture" concepts, nurtures an understanding of what causes macroeconomic variables to change, and relates these changes to issues confronting managers. Marthinsen integrates the three major macroeconomic sectors (i.e., the real goods market, real loanable funds market, and foreign exchange market) in a user-friendly way with a minimum of math and only supply and demand analysis. Liberating readers from dry, overly complex macroeconomic models, Marthinsen uses theory only as a means to an end for practical understanding. Clear and concise, the book focuses on concrete business examples to show how economic shocks, such as monetary and fiscal policies or shifts in international capital flows, affect management decisions. The book was written for MBAs who were not necessarily economics majors, making it appealing to students with a variety of undergraduate backgrounds. Marthinsen keeps readers visually engaged with strategic use of figures, tables, charts, and illustrative exhibits. MANAGING IN A GLOBAL ECONOMY offers a strategic focus, emphasizes the interaction among markets, and equips MBAs with a macroeconomic perspective that will last (and be used) for years.

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