Electronic Commerce 2008 (Electronic Commerce) 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


Electronic Commerce 2008 (Electronic Commerce)

简体网页||繁体网页
Efraim Turban 作者
Prentice Hall
译者
2007-10-19 出版日期
1008 页数
USD 169.33 价格
Hardcover
丛书系列
9780132243315 图书编码

Electronic Commerce 2008 (Electronic Commerce) 在线电子书 图书标签: electronic  commerce   


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Electronic Commerce 2008 (Electronic Commerce) 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Electronic Commerce 2008 (Electronic Commerce) 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Electronic Commerce 2008 (Electronic Commerce) 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



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Electronic Commerce 2008 (Electronic Commerce) 在线电子书 图书描述

This text describes the essentials of electronic commerce–how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks. It is a clear, simple, well-organized book, and provides all the basic definitions as well as logical support. Using extensive, vivid examples from large corporations, small businesses, government and not-for-profit agencies from all over the world, it makes the concepts presented come alive for readers. Beginning with a comprehensive introduction to E-commerce, the book explores internet marketing, B2B and C-commerce, E-marketplaces and internet consumerism, E-government, mobile commerce, auctions, security, electronic payment systems, and strategy and implementation to launch a successful E-commerce business. Written by experienced authors who are well-versed in real-world practices, this book will prove invaluable for managers and professional people in any functional area of business; as well as those in government, education, health services, and other areas that can benefit from a knowledge of e-commerce.

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