Electronic Commerce 2008 (Electronic Commerce) 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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Efraim Turban 作者

Prentice Hall

译者

2007-10-19 出版日期

1008 页数

USD 169.33 价格

Hardcover

丛书系列

9780132243315 图书编码

Electronic Commerce 2008 (Electronic Commerce) 在线电子书图书标签: electronic commerce

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Electronic Commerce 2008 (Electronic Commerce) 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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Electronic Commerce 2008 (Electronic Commerce) 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

Electronic Commerce 2008 (Electronic Commerce) 在线电子书图书描述

This text describes the essentials of electronic commerce–how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks. It is a clear, simple, well-organized book, and provides all the basic definitions as well as logical support. Using extensive, vivid examples from large corporations, small businesses, government and not-for-profit agencies from all over the world, it makes the concepts presented come alive for readers. Beginning with a comprehensive introduction to E-commerce, the book explores internet marketing, B2B and C-commerce, E-marketplaces and internet consumerism, E-government, mobile commerce, auctions, security, electronic payment systems, and strategy and implementation to launch a successful E-commerce business. Written by experienced authors who are well-versed in real-world practices, this book will prove invaluable for managers and professional people in any functional area of business; as well as those in government, education, health services, and other areas that can benefit from a knowledge of e-commerce.

Electronic Commerce 2008 (Electronic Commerce) 在线电子书下载 mobi epub pdf txt 在线电子书下载

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