Change by Design 在線電子書 圖書標籤: 設計 design ideo thinking 設計理論 Innovation 設計思維 工業設計
發表於2024-05-09
Change by Design 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024
“産品經理”思維+“創意型廣告公司”的思維
評分一本好書的定義,無非就是在最恰當的時間齣現在你麵前,替你總結歸納這個階段的所思所感
評分很不錯的入門介紹書,而且裏麵有很多案例和相關領域的人物,方便進行後續拓展閱讀
評分其實是超五星的設計書。
評分對書期望太高瞭。對於design thingking的闡述,認為他在HBR上的那篇文章就是精華。整本書看到後麵賣概念、湊內容的嫌疑很重
Tim Brown is CEO and president of IDEO. Ranked independently among the ten most innovative companies in the world, IDEO is the innovation and design firm that contributed to such standard-setting innovations as the first mouse for Apple and the Palm V. Today, IDEO applies its human-centered approach to drive innovation and growth for the world’s leading companies as well as government, education, healthcare, and social sectors. Tim advises senior executives and boards of Fortune 100 companies and has led strategic client relationships with such companies as Microsoft, Pepsi, Procter & Gamble, and Steelcase.
This book introduces design thinking, the collaborative process by which the designer’s sensibilities and methods are employed to match people’s needs with what is technically feasible and a viable business strategy. In short, design thinking converts need into demand. It’s a human-centered approach to problem solving that helps people and organizations become more innovative and creative.
Design thinking is not just applicable to so-called creative industries or people who work in the design field. It’s an approach that has been used by organizations such as Kaiser Permanente to increase the quality of patient care by re-examining the ways that their nurses manage shift change or Kraft to rethink supply chain management. This book is for creative business leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.
“异花授粉”究竟意味着什么呢?是某种突然间打动你的东西?你能为它制订计划吗?事实上,“异花授粉”有两个方面。它有主动的一面——了解新的程序、方法和技术,也有被动的一面——得为新的想法腾出时间或者创造空间。最好的“异花授粉”鼓励这些实践活动的两个方面。 培养技...
評分2016年埃森哲技术展望报告的主题是“以人为本”。 当时不以为然,如今发现“基于用户的设计思维”真的是当今企业写在基因中的,关乎生死存亡的重要一环节。 很诧异之前的评论多为13年、14年的,我想在现今的2017年,这个需求和呼声应该更加明显吧。 本书几个特别棒的点: 1.案...
評分2016年埃森哲技术展望报告的主题是“以人为本”。 当时不以为然,如今发现“基于用户的设计思维”真的是当今企业写在基因中的,关乎生死存亡的重要一环节。 很诧异之前的评论多为13年、14年的,我想在现今的2017年,这个需求和呼声应该更加明显吧。 本书几个特别棒的点: 1.案...
評分 評分Change by Design 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024