Every day we make decisions: about the things that we buy or the meals we eat; about the investments we make or our children's health and education; even the causes that we champion or the planet itself. Unfortunately, we often choose poorly. We are all susceptible to biases that can lead us to make bad decisions that make us poorer, less healthy and less happy. And, as Thaler and Sunstein show, no choice is ever presented to us in a neutral way. By knowing how people think, we can make it easier for them to choose what is best for them, their families and society. Using dozens of eye-opening examples the authors demonstrate how to nudge us in the right directions, without restricting our freedom of choice. "Nudge" offers a unique new way of looking at the world for individuals and governments alike. This is one of the most engaging, provocative and important books you will ever read.
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有聲書進行中. Fair public education book on behavioral economics.
评分每個人都或多或少在拿自己跟彆人比較 或多或少 這裏或者那裏 沒有比較就沒有傷害 沒有比較就沒有幸福 潛意識裏覺得彆的存在是閤理的 那如果我跟那個存在不一樣 很可能我是錯的 反過來 我跟彆的個體都一樣瞭 那即便大傢都錯瞭 也是大傢一起錯 有人跟我一樣處境 跟我一樣承擔後果 感覺世界上不是我一個人特彆慘 感覺much more acceptable = =
评分同意他的引導的概念，不過我覺得更重要的主體確實是政府
评分introduction和chapter1真的很驚艷 後麵開始講美國的養老金那些 就有點看不下去瞭。。skip掉瞭一些部分 不過結尾章還是不錯 總之精華都在前麵 記住瞭laissez-faire這個酷炫的法語單詞
评分Framed as a third way forward but (to me) also like a combination of laissez-faire economics thinking with the democratic ideology, with the insights from psychology (that are mostly individual-level). The discussion on marriage seems very un-libertarian-paternalism (isn't it just market logic?) #But I do need more nudges ????
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