Public Relations Writing and Media Techniques (6th Edition)

Public Relations Writing and Media Techniques (6th Edition) pdf epub mobi txt 电子书 下载 2025

出版者:Allyn & Bacon
作者:Dennis L. Wilcox
出品人:
页数:576
译者:
出版时间:2009-01-03
价格:USD 112.00
装帧:Paperback
isbn号码:9780205648283
丛书系列:
图书标签:
  • communication 
  • PR 
  • PR&Comms 
  •  
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Public Relations Writing and Media Techniques is the most comprehensive and up-to-date public relations writing book available. With real-world examples of award-winning work by PR professionals, this new edition continues to help readers master the many techniques needed to reach a variety of audiences in today's digital age. Clearly written and well-organized, this book emphasizes the nuts and bolts of writing, producing, and distributing public relations materials through traditional and social media. The author provides step-by-step procedures illustrated by examples from actual campaigns. This text also serves as an invaluable resource for public relations practitioners in the field.

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@siuc. Fall 2009. 相当详细啊。。

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@siuc. Fall 2009. 相当详细啊。。

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@siuc. Fall 2009. 相当详细啊。。

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@siuc. Fall 2009. 相当详细啊。。

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@siuc. Fall 2009. 相当详细啊。。

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