Logo Design Love 在线电子书 图书标签: 设计 logo design 艺术 案例 Graphic 广告 book
发表于2024-05-15
Logo Design Love 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024
很适合年轻设计师的职业入门书,讲述了除了技术之外,需要注意的所有问题。听说人邮很快会出版此书的中译本,值得期待。
评分这书比想象中薄很多所以举例就不是很多,但写得都很条理清晰。
评分业界良心
评分给的多是general idea。不过确实有启发,比如自己的portfolio网站不要用flash增加加载时间;背景不要放自动音乐把潜在用户吓跑,自己的网站要放client testimonial(因此之前要跟用户沟通好,在项目结束后问他们要合作感受);在与客户签合同时要注明client have full ownership of the design, but you should preserve the right to use the work for self-promotion。 书中也列举了些很有意思的logo案例。很喜欢french property exhibition的新logo.文中只说了2层意思,法国旗和开放的门。但如
评分Surprisingly good. worth reading several times
作者:(英国)艾雷(David Airey) 译者:黄如露 杨庆康
艾雷(David Airey)超人气平面设计师来自英国的平面设计师David Airey始终专注于自己所喜爱的品牌标识设计。他在博客上面与来自全世界的专业平面设计人员和爱好者分享着他的设计经验与心得。
There are a lot of books out there that show collections of logos. But David Airey's "Logo Design Love" is something different: it's a guide for designers (and clients) who want to understand what this mysterious business is all about. Written in reader-friendly, concise language, with a minimum of designer jargon, Airey gives a surprisingly clear explanation of the process, using a wide assortment of real-life examples to support his points. Anyone involved in creating visual identities, or wanting to learn how to go about it, will find this book invaluable. - Tom Geismar, Chermayeff & Geismar In Logo Design Love, Irish graphic designer David Airey brings the best parts of his wildly popular blog of the same name to the printed page. Just as in the blog, David fills each page of this simple, modern-looking book with gorgeous logos and real world anecdotes that illustrate best practices for designing brand identity systems that last. David not only shares his experiences working with clients, including sketches and final results of his successful designs, but uses the work of many well-known designers to explain why well-crafted brand identity systems are important, how to create iconic logos, and how to best work with clients to achieve success as a designer. Contributors include Gerard Huerta, who designed the logos for Time magazine and Waldenbooks; Lindon Leader, who created the current FedEx brand identity system as well as the CIGNA logo; and many more. Readers will learn: * Why one logo is more effective than another * How to create their own iconic designs * What sets some designers above the rest * Best practices for working with clients *25 practical design tips for creating logos that last
A.Logo设计中的7个成分 1. 简洁性:对于Logo而言,越是简单的设计越是有效。 2. 相关性:设计要符合使用方相关的行业理念和精神,保持形象和功能的统一。 3. 持久性:Logo不是时尚品,是随着企业推广而增值的产品,没人需要用几年就换掉的Logo。 4. 易辨析:轮廓分明清晰易辨的...
评分开始端正读书的态度,也要提升读书的质量,最好的方式莫过于整理读书笔记,加强记忆,便于日后复习。希望自己能坚持下去,收获更多。是时候静下心来日积月累的做点什么了。 摘一段书中喜欢的 “有一种诚恳是永远保持最真的灵魂,它存在于生命的每个角落” “如果有些事情总是...
评分这个家伙是国外非常厉害logo观察家,当然自己也是一个非常高手的设计师。他推荐的东东非常不错。很多网站都会转载这个人的文章,他选的东西非常不错。不过现在网络太发达,难免有见过的logo啦。呵呵 推荐一个他曾经推荐过的一个标,非常不错的。 http://logo.faveidea.com
评分不知道爲什麽我借的這本60頁哪裡是重複的.如果有知道的麻煩和我說下.難道說借我書的人買到的是翻版。我想知道60頁哪裡講的內容是什麽..........
评分Logo Design Love 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024