My Digital Footprint A two-sided digital business model where your privacy will be someone else's bu 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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简体网页||繁体网页

Tony Fish 作者

futuretext

译者

2009-11-25 出版日期

210 页数

USD 18.00 价格

Paperback

丛书系列

9780955606984 图书编码

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My Digital Footprint A two-sided digital business model where your privacy will be someone else's bu 在线电子书图书描述

My Digital Footprint asks - Is privacy a two-sided digital business model where your privacy will be someone else's business? This book addresses the critical question of 'who owns the digital you'. The dark side of my digital footprint is big brother on steroids, no control, no trust, no privacy, no value. The enlightened view: 'consumers will have value in exchange for privacy as companies wrestle to control and own your data'. My Digital Footprint is about the digital data created from your interactions with electronic devices, such as mobile phones, web PCs and TVs. This data has significant value, when analysed and fed back, to create services with colour, focus and relevancy for you as a user, as well as to brands, who want to own your whole digital life experience. Digital footprint data is valuable and is the reason why the ownership of this data class is the Web's next battleground. The two central ideas which underpin value in My Digital Footprint are: the role of the mobile device in enriching the value of the data and the real-time feedback loop. The ability to get data out of or off a mobile device lends itself to the unique advantage a mobile device has. The book explores how the mobile device once prevailed for the consumption of content and has evolved to enable the capturing of data on what and how we consume and with whom. Like Marmite, some people like the idea of digital footprints and some do not, but, irrespective of personal preference, we all leave digital footprints behind us and they are about much more than just identity. Digital footprints are about where we have been, for how long, how often; with whom and the inter-relationships we formed in getting there. Digital footprints are memories and moments, they are not your personal identity, your passport, bank account or social security number.

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My Digital Footprint A two-sided digital business model where your privacy will be someone else's bu 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

My Digital Footprint A two-sided digital business model where your privacy will be someone else's bu 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

My Digital Footprint A two-sided digital business model where your privacy will be someone else's bu 在线电子书 用户评价

My Digital Footprint A two-sided digital business model where your privacy will be someone else's bu 在线电子书 著者简介

My Digital Footprint A two-sided digital business model where your privacy will be someone else's bu 在线电子书 图书目录

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My Digital Footprint A two-sided digital business model where your privacy will be someone else's bu 在线电子书著者简介

My Digital Footprint A two-sided digital business model where your privacy will be someone else's bu 在线电子书图书目录

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My Digital Footprint A two-sided digital business model where your privacy will be someone else's bu 在线电子书读后感

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