Cracking the Ad Code 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Goldenberg, Jacob/ Levav, Ammon/ Mazursky, David/ Solomon, Sorin 作者

譯者

2009-4 出版日期

178 頁數

$ 134.47 價格

叢書系列

9780521859059 圖書編碼

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發表於2024-11-09

Cracking the Ad Code 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Cracking the Ad Code 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Cracking the Ad Code 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Cracking the Ad Code 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Cracking the Ad Code 在線電子書圖書描述

Do you need to produce successful creative ideas in advertising? If so, then you need this book. For the first time, the secret of inventing new creative campaigns is unlocked, and practical tools are presented to allow quick production of creative ideas in marketing communications. Along with over 100 advertisement examples and numerous case studies, you also get a systematic analysis of the creation aspect of advertising, together with a taste of the real world of advertising and what makes it work. Marketing professionals in companies will learn what to expect from their agencies, whilst agencies will be able to explain their work to clients in an analytic language that is easily understood. This is essential reading for advertising professionals working for agencies and in marketing and communication departments. It is also a useful tool for students of advertising, marketing, communication, and management, from introductory level up to research faculty.

Cracking the Ad Code 在線電子書下載 mobi epub pdf txt 在線電子書下載

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