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Faith-Based Marketing 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Hutchins, Bob 作者

譯者

2009-5 出版日期

241 頁數

202.00元價格

叢書系列

9780470422106 圖書編碼

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發表於2024-11-24

Faith-Based Marketing 在線電子書 epub 下載 mobi 下載 pdf 下載 txt 下載 2024

Faith-Based Marketing 在線電子書 epub 下載 pdf 下載 mobi 下載 txt 下載 2024

Faith-Based Marketing 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024

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Faith-Based Marketing 在線電子書 pdf 下載 txt下載 epub 下載 mobi 在線電子書下載

Faith-Based Marketing 在線電子書圖書描述

Most businesses don't have a good understanding of the faith community and how to market to this huge audience in effective, culturally sensitive ways. Many attempts to market to Christians have backfired, because the marketers had little understanding of Christians' values, taboos, and "hot buttons." Yet the size of the opportunity is enormous. "Faith-Based Marketing" provides everything business leaders need to understand 140 million Christian consumers and effectively reach them. It explains who Christians are, what they want, and provides traditional, new media, and word-of-mouth strategies to communicate with and engage them and their churches. The book also includes a valuable directory of top Christian organizations, churches, and events, to help marketers and business leaders find out whom to contact and how. The book includes a free subscription to a companion website with bonus content.

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