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Development Communication 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024

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McPhail, Thomas L. 编作者

译者

2009-5 出版日期

256 页数

£ 65.00 价格

丛书系列

9781405187954 图书编码

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Development Communication 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

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In Development Communication, top media scholars explore the details of communication in areas where modernization has failed to deliver change. Offers a complete introduction to the history of development communication - the process of systematically intervening with either media or education in order to promote positive social change Discusses the?major approaches and theories in development communication, including educational issues of training, literacy, schooling, and use of media from print and radio to video and the internet Explores the role of NGOs, the CNN Effect, and the power of grass-roots movements and 'bottom-up' approaches that challenge the status quo in global media

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