Mass Communication Theory Foundations Ferment and Future 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


Mass Communication Theory Foundations Ferment and Future

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Stanley J. Baran 作者
Thomson Learning
译者
2008-8 出版日期
0 页数
USD 80.95 价格
Paperback
丛书系列
9780534728731 图书编码

Mass Communication Theory Foundations Ferment and Future 在线电子书 图书标签: 传播学  PR-AD-MKT  英文原版  美國  新闻学  大众传播  公共基础  傳播學   


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发表于2024-12-23


Mass Communication Theory Foundations Ferment and Future 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Mass Communication Theory Foundations Ferment and Future 在线电子书 epub 下载 mobi 下载 pdf 下载 txt 下载 2024

Mass Communication Theory Foundations Ferment and Future 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024



Mass Communication Theory Foundations Ferment and Future 在线电子书 用户评价

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目前看来最不偏颇的教科书

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目前看来最不偏颇的教科书

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目前看来最不偏颇的教科书

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目前看来最不偏颇的教科书

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目前看来最不偏颇的教科书

Mass Communication Theory Foundations Ferment and Future 在线电子书 著者简介

Stanley J. Baran is the chair of the Communication Department at Bryant University, where he teaches courses in Mass Communication and Broadcast Media. His academic interests include empirical/quantitative research in mass communication, mass media and social construction of reality, and development and improvement of media literacy skills. He is a member of the Speech Communication Association and the editorial boards of Dow Jones Newspaper Fund Editing Intern Program and COMMUNICATION QUARTERLY. He was a Senior Fulbright Scholar, Institut fur Journalismus und Kommunikationsforschung, Hannover, Deutschland, in 1997. He has served as a consultant for numerous corporations and organizations, including IBM, ABC, GTE, and Westin Hotels.

Dennis K. Davis teaches in the College of Communications at Penn State University, teaching and researching mass communication theory, new media literacy, international communication, research methods, and political communication. He has served as a tenured full professor at Cleveland State University, Southern Illinois University, and the University of North Dakota. He was director of the School of Communication at the University of North Dakota and has served as editor of the JOURNAL OF BROADCASTING & ELECTRONIC MEDIA, published by the Broadcast Education Association. He has co-authored four books on political communication, mass communication theory, and news audience research, as well as numerous articles, chapters, and reviews. He has headed divisions of the Association for Education in Journalism and Mass Communication and the National Communication Association. In 1979-1980, he was a Fulbright Senior Lecturer at the University of Amsterdam and the University of Louvain la Neuve. In 1996, he attended a Fulbright-sponsored seminar on German mass media and media research. His research has won the Donald McGannon Award for Social and Ethical Relevance in Communication Policy Research from Fordham University and the Broadcasting Preceptor Award from San Francisco State University.


Mass Communication Theory Foundations Ferment and Future 在线电子书 图书目录


Mass Communication Theory Foundations Ferment and Future 在线电子书 pdf 下载 txt下载 epub 下载 mobi 在线电子书下载

Mass Communication Theory Foundations Ferment and Future 在线电子书 图书描述

Get on media's cutting edge today. MASS COMMUNICATION THEORY: FOUNDATIONS, FERMENT, AND FUTURE introduces you to both current and classical mass communication theories, and explains the media literacy movement in terms you can understand. Plus, this mass communications textbook helps you develop a better understanding of media theory so you can play a role in the media industry's future. And because it’s loaded with study tools, it will help you succeed on exams and in the course.

Mass Communication Theory Foundations Ferment and Future 在线电子书 下载 mobi epub pdf txt 在线电子书下载

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Mass Communication Theory Foundations Ferment and Future 在线电子书 读后感

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这本书较之以前读的国内传播学教材实在是太赞了,可惜我对传播学知识储备较少,认识肤浅,自己还没有形成比较系统的体系,哪位前辈读过此书,可否分享心得一二?不胜感激~  

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请原谅我的词语匮乏。我只能用“非常”来形容,我对于这本书的感受,而“棒”则是一种非书面的亲昵的称呼。经常在某某期刊上看到“传播学的中国化”之类的命题与争论。我就常常在问自己:我们要建立怎样的一种传播学,是方法上的?还是理论上的?传播学对于我们社会要解决什么...  

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听学长推荐了这本书,说是按时间顺序来编写,值得一读。但读后发现完全理不出头绪。历史分期也很含混,估计是翻译的问题。还有许多名词都与一般常见的传播学名词不同。还是推荐看英文版的比较好。  

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The Effects of the Media on Audience Groups 【Abstract】 Media effect has always been a hot topic of communication study, and there have been a considerable number of theoretical achievements. However, in the new-media Era, the effects of both traditional ...  

评分

听学长推荐了这本书,说是按时间顺序来编写,值得一读。但读后发现完全理不出头绪。历史分期也很含混,估计是翻译的问题。还有许多名词都与一般常见的传播学名词不同。还是推荐看英文版的比较好。  

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Mass Communication Theory Foundations Ferment and Future 在线电子书 pdf 下载 txt下载 epub 下载 mobi 下载 2024


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