Reverse Innovation

Reverse Innovation pdf epub mobi txt 电子书 下载 2025

出版者:Harvard Business Review Press
作者:Vijay Govindarajan
出品人:
页数:256
译者:
出版时间:2012-4-10
价格:USD 30.00
装帧:Hardcover
isbn号码:9781422157640
丛书系列:
图书标签:
  • 经营 
  • 美國 
  • 美国 
  • 经济 
  • 研发 
  • 創新 
  • 创新 
  • Entrepreneurship 
  •  
想要找书就要到 图书目录大全
立刻按 ctrl+D收藏本页
你会得到大惊喜!!

In this title, the pioneers of reverse innovation show how it is done. Do you have reverse innovation in your strategic plan? If you haven't asked yourself or your team this question, you will be soon. "Reverse Innovation" introduces the idea of developing in emerging markets first - instead of scaling down rich world products - to unlock a world of opportunities for your business. Written by Vijay Govindarajan and Chris Trimble of the Tuck School of Business at Dartmouth and stemming from a pivotal article in "Harvard Business Review", the book offers an important next step for companies looking to derive long-term value from emerging markets. According to the authors, reverse innovation is a potent force that will transform the global economy over the next few decades. It will redistribute power and wealth to countries and companies who understand it and diminish those who do not". With a foreword by Chairman and CEO of PepsiCo Indra Nooyi, "Reverse Innovation" offers a glimpse at strategies from some of the world's leading companies - from EMC and Deere & Company, to P&G and Logitech. There is no one industry that needs to reverse innovate; instead, all industries must have interest in the needs and opportunities in the developing world in order to thrive in tomorrow's global marketplace. In the book, GE Chairman and CEO Jeff Immelt points out the stark implications for companies who ignore reverse innovation: "If we don't come up with innovations in poor countries and take them global, new competitors from the developing world...will. That's a bracing concept. GE has long had tremendous respect for traditional rivals...But we know how to compete with them. They will never destroy GE. The emerging giants, on the other hand, very well could". This book offers a guide to changing both the mindset and management model in your company to execute on this important strategic initiative.

具体描述

读后感

评分

评分

评分

评分

评分

用户评价

评分

比较扯淡 竟然看来看去就说了个发达市场与发展中市场要区别对待 其实好像apple也没区别啊 一样成功了

评分

补记一下 发达国家和发展中国家的5 gaps: performance gap, infrastructure gap, sustainability gap, regulatory gap, and preferences gap

评分

比较扯淡 竟然看来看去就说了个发达市场与发展中市场要区别对待 其实好像apple也没区别啊 一样成功了

评分

借标 Reverse innovation in healthcare 从印度视角讲了quality cost and access三者协调的案例。主要方法是以病人为中心,中心-分支医疗结构,极其关注成本,借助技术以及医师任务互担。都不是新事,关键在落实。另外感觉医疗监管较少是印度这些医院能崛起的原因,比如国内的支付宝,要知道今天这么大,监管可能早就扼杀了。另外可能也跟老印同志天生乐观有关,因为从财务角度,不到5%的净利润率难言高,好吧,自己高兴就好。全书前半部将印度几个案例比较好,但后半部讲美国实践比较一般,有穿凿附会感觉。最后再感慨一下,那么多老印哥们当mnc高管是有道理的,人家早就搞模式、理念输出了呀。

评分

借标 Reverse innovation in healthcare 从印度视角讲了quality cost and access三者协调的案例。主要方法是以病人为中心,中心-分支医疗结构,极其关注成本,借助技术以及医师任务互担。都不是新事,关键在落实。另外感觉医疗监管较少是印度这些医院能崛起的原因,比如国内的支付宝,要知道今天这么大,监管可能早就扼杀了。另外可能也跟老印同志天生乐观有关,因为从财务角度,不到5%的净利润率难言高,好吧,自己高兴就好。全书前半部将印度几个案例比较好,但后半部讲美国实践比较一般,有穿凿附会感觉。最后再感慨一下,那么多老印哥们当mnc高管是有道理的,人家早就搞模式、理念输出了呀。

本站所有内容均为互联网搜索引擎提供的公开搜索信息,本站不存储任何数据与内容,任何内容与数据均与本站无关,如有需要请联系相关搜索引擎包括但不限于百度google,bing,sogou

© 2025 book.wenda123.org All Rights Reserved. 图书目录大全 版权所有