Marketing Strategy 在線電子書 圖書標籤: Marketing Textbook UNNC
發表於2024-11-26
Marketing Strategy 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024
雖然明白瞭這些marketing大理論但是真的好浮雲的感覺- -!Any way, 希望明天MS能圓滿收工。。
評分雖然明白瞭這些marketing大理論但是真的好浮雲的感覺- -!Any way, 希望明天MS能圓滿收工。。
評分雖然明白瞭這些marketing大理論但是真的好浮雲的感覺- -!Any way, 希望明天MS能圓滿收工。。
評分雖然明白瞭這些marketing大理論但是真的好浮雲的感覺- -!Any way, 希望明天MS能圓滿收工。。
評分太理論,有些東西介紹得過於繁雜。但邏輯清晰,味道要結閤相關專業知識多讀幾遍纔能齣來
"Marketing Strategy, 7/e" is a focused, succinct text which can be used on its own or packaged with a case book. It covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing's cross/inter-functional relationships. This text distinguishes itself from competitors by maintaining a strong approach to strategic decision making. The seventh edition helps students integrate what they have learned about analytical tools and the 4P's of marketing within a broader framework of competitive strategy. Four key and relevant trends that are sweeping the world of marketing theory and practice are integrated throughout this new edition.
評分
評分
評分
評分
Marketing Strategy 在線電子書 pdf 下載 txt下載 epub 下載 mobi 下載 2024