"Here is the story behind one of the most remarkable Internet successes of our time. Based on scrupulous research and extraordinary access to Google, the book takes you inside the creation and growth of a company whose name is a favorite brand and a standard verb recognized around the world. Its stock is worth more than General Motors’ and Ford’s combined, its staff eats for free in a dining room that used to be run by the Grateful Dead’s former chef, and its employees traverse the firm’s colorful Silicon Valley campus on scooters and inline skates.
THE GOOGLE STORY is the definitive account of the populist media company powered by the world’s most advanced technology that in a few short years has revolutionized access to information about everything for everybody everywhere.
In 1998, Moscow-born Sergey Brin and Midwest-born Larry Page dropped out of graduate school at Stanford University to, in their own words, “change the world” through a search engine that would organize every bit of information on the Web for free.
While the company has done exactly that in more than one hundred languages, Google’s quest continues as it seeks to add millions of library books, television broadcasts, and more to its searchable database.
Readers will learn about the amazing business acumen and computer wizardry that started the company on its astonishing course; the secret network of computers delivering lightning-fast search results; the unorthodox approach that has enabled it to challenge Microsoft’s dominance and shake up Wall Street. Even as it rides high, Google wrestles with difficult choices that will enable it to continue expanding while sustaining the guiding vision of its founders’ mantra: DO NO EVIL."
Google作为互联网有着传奇色彩的公司,这本书呈现了一个很好的商业案例。书中有许多有用的行业数据和行业信息,以及值得借鉴的google的融资操作过程和独树一帜的发展理念和企业文化。 最后附录中 23 google search tips 以及google cheat sheet 很实用。
评分起码态度满朴实的,对比讲facebook的那本也太花俏,太biased了。 这么多年了,故事没有什么新颖的地方了,但是作者能refrain from wishfully attribute definitive "cause" to past events,个人觉得已经超过好多当今的流行书了。
评分A must-read for Google fans. Knowing how it originally comes from and grows up let u understand the inner spirit better. A great company serves a purpose. Keeping the purpose and serving it beyond best makes a company great. Moreover, the phrase Page said ...
评分A must-read for Google fans. Knowing how it originally comes from and grows up let u understand the inner spirit better. A great company serves a purpose. Keeping the purpose and serving it beyond best makes a company great. Moreover, the phrase Page said ...
评分这便是美国新闻记者以惯用的手笔与方式刻画的传记。内容乏味,平铺直叙的。如果喜欢Google又想练习练习英文阅读,那倒不妨一读。如果你曾在较常一段时间关注过Google,那这本书对你来说只是浪费金钱。
看过一点点,谁叫它是E文嘛,不过能受益许多。
评分看过一点点,谁叫它是E文嘛,不过能受益许多。
评分地摊上买的盗版来当英文阅读材料=,=
评分我爱google
评分这本书是我买的。
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