全书共分五章,分别阐述了符号学的基本术语、概念及理论体系,并对“代码”、“符号功能”、“讯息”、“文本”、“超编码与低编码”等问题进行了富有创造性的探讨。
具体描述
读后感
FROM WIKI: Umberto Eco (born 5 January 1932) is an Italian medievalist, semiotician, philosopher, literary critic and novelist, best known for his novel The Name of the Rose (Il nome della rosa, 1980), an intellectual mystery combining semiotics in fiction...
评分FROM WIKI: Umberto Eco (born 5 January 1932) is an Italian medievalist, semiotician, philosopher, literary critic and novelist, best known for his novel The Name of the Rose (Il nome della rosa, 1980), an intellectual mystery combining semiotics in fiction...
评分FROM WIKI: Umberto Eco (born 5 January 1932) is an Italian medievalist, semiotician, philosopher, literary critic and novelist, best known for his novel The Name of the Rose (Il nome della rosa, 1980), an intellectual mystery combining semiotics in fiction...
评分FROM WIKI: Umberto Eco (born 5 January 1932) is an Italian medievalist, semiotician, philosopher, literary critic and novelist, best known for his novel The Name of the Rose (Il nome della rosa, 1980), an intellectual mystery combining semiotics in fiction...
评分FROM WIKI: Umberto Eco (born 5 January 1932) is an Italian medievalist, semiotician, philosopher, literary critic and novelist, best known for his novel The Name of the Rose (Il nome della rosa, 1980), an intellectual mystery combining semiotics in fiction...
用户评价
不宜作为符号学入门读物，太艰涩
评分图书馆馆借的，没读完就已到期，遗憾。
评分（1）主要是为了研究图像分节问题读的这本书； （2）非常艰涩，之前还读过《玫瑰的名字》，也是一样艰涩。化学数学物理美学同时出现在一页纸上，感觉崩溃； （3）翻译方面，术语很混乱，这主要是因为当年符号学术语还没统一，尽管现在也没统一，但是基本术语（在赵毅衡等学者的努力下）已经达成共识。举个例子，书中“图像”一词大多数情况指的是皮尔斯三分中的“像似”（icon），但有时也指“图像”（image）。（当说“视觉图像”时就是指image。） （4）艾柯对图像进行了详细分类，其中生理刺激之类不构成意指作用，自然也就不能分节；三层分节主要体现在摄影中。
评分不是很好懂。
评分比起巴特的符号学艾柯的代码理论与符号生产理论更能吸引我，这是一种将实用主义与解构主义综合起来的努力，这样看来似乎符号有着明确的界限，而符号衍生的意义与源泉是无限的。不喜欢巴特是因为在他的精密文本面前我就像粗俗之人，而在艾柯的文本里，我好像看到了那个写《傅科摆》的俏皮且淘气的艾柯。
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